Social Media Marketing Machine
by Jennifer Beever CMC
Monday, October 25 - 3:45 PM to 5:00 PM
Have you decided that social media sites like Twitter and LinkedIn are just not worth the effort? Or, have you (or your clients) thought about establishing an on-line presence in social media, but you’re concerned about the time and knowledge it takes? In this presentation you can learn how to set up a practical social media system that fits your business, resources and budget. The focus is on how to leverage technology and time management to create a successful and optimized social networking presence online.
Objective / Value:
Learn why it’s valuable for consultants (and your clients) to have a presence on social media sites. Learn how to set up your social media marketing machine with a minimum of time and effort. You will learn about social media strategy, best practices and tools and utilities to automate the process.
The founder of New Incite, Jennifer Beever is the “CMO for hire” for B2B companies cross-industry with particular focus on technology, green and manufacturing. Jennifer drives B2B marketing results through research, analysis, marketing planning, implementation, and marketing department development to grow revenue for her clients. She is an Inbound Marketing Certified Professional and a Certified Management Consultant (CMC) with the Institute of Management Consultants USA (IMC USA).
Jennifer is a past Programs Chair and President of IMC’s Los Angeles (SoCal) chapter. Since 2008 she has served as the Marketing Chair for IMC’s Confab Conference. She is a member of the Association for Strategic Planning (ASP) Social Media team, the editor of ASP’s eLetter The Strategic Edge, served as Marketing Chair on the national board of the Association for Strategic Planning (ASP) from 2005 to 2007 and is a past-president of ASP’s Los Angeles chapter.
Jennifer Beever became a marketing consultant in 1997 after 14 years in sales and marketing in the ERP (Enterprise Resource Planning) software, selling and marketing software to manufacturers throughout the United States. Jennifer received her MBA from Pepperdine in Malibu, California and her B.A. from Colby College in Maine.
Speaker Web Site: www.newincite.com
BLOG: www.newincite.com/blog


